A Beginner’s Guide to Stock Trading Strategies

By Intrinio
July 3, 2023

Entering the world of stock trading can seem daunting at first, but with the right strategies, you can navigate these complex waters effectively. This beginner's guide is designed to give you an understanding of what a trading strategy is, introduce you to various types of trading strategies and help you find a strategy that works for you.

What is a trading strategy?

In the simplest terms, a trading strategy is a fixed plan designed to achieve a profitable return by either going long or short in markets. The key components of any trading strategy are the criteria for buying and selling stocks, risk management rules, and profit objectives. A good trading strategy should be well thought out and tested thoroughly to ensure its profitability and sustainability in different market conditions. There are many ways to test these strategies with little to no risk, including paper trading

Types of trading & trading strategies

Different types of trading have their corresponding strategies. Here are a few of the most common strategies:

Day trading: This strategy involves buying and selling stocks within a single trading day. Day traders capitalize on small price movements in highly liquid stocks.

Swing trading: Swing traders hold positions for days or weeks, aiming to profit from short- to medium-term price patterns. They rely on technical analysis and chart patterns to identify trading opportunities.

Position trading: Position traders hold stocks for months or even years, making this method a form of investing rather than trading. This strategy relies heavily on fundamental analysis and understanding broader market trends.

Scalping: This high-frequency strategy aims to profit from small price changes. Scalpers often place dozens or hundreds of trades in one day, believing that small price movements are easier to catch than large ones.

News Trading: This strategy revolves around keeping a pulse on the news and identifying important events that may not yet be fully factored into the price of an equity.

How to find a trading strategy that works

Finding a trading strategy that works for you depends on your risk tolerance, time commitment, capital availability, and trading skills. It's essential to test different strategies to see which ones align with your trading goals and lifestyle.

One way to test strategies is through backtesting. This involves applying your trading strategy to historical market data to see how it would have performed. While past performance doesn't guarantee future results, backtesting can give you confidence in your strategy before you risk real money.

What to do before trying out your trading strategy

Before putting your trading strategy into action, there are several steps you should take. One crucial step is paper trading, which involves making hypothetical trades without risking real money. This can be done using a stock market simulator, which allows you to practice trading in a risk-free environment. Paper trading allows you to refine your strategy, learn from your mistakes, and gain experience. It's also a great way to familiarize yourself with the trading platform and tools you'll be using.

Another key step is finding a reliable source of financial data. You’ll have a lot of analysis to do regardless of which trading strategy you select, and you’ll need access to quite a bit of data to get started. Having access to reliable and comprehensive financial data can make a significant difference in your trading performance. Data such as historical prices, financial statements, and market trends can provide valuable insights and help you make informed trading decisions. 

Finding the right data provider can be tricky; lots of providers offer cheap data that can be incorrect or unreliable, and others charge so much that their data feeds are prohibitive for hobbyists or those just getting started in the trading world.

At Intrinio, we provide high-quality financial market data that can power your trading strategy. With a broad range of data points and easy-to-use APIs, we make it easy for you to access the information you need to trade confidently. Plus, we make things affordable. Our data packages start with a risk-free free trial, and they scale over time as you and your trading strategies evolve.


Developing a successful trading strategy requires research, testing, high-quality financial data, and a good understanding of the stock market. While the process can be challenging, the potential rewards make it worth the effort.

By embracing a continuous learning mindset and adapting your strategies to the ever-changing market conditions, you're setting the stage for a potentially rewarding trading journey. While the path may be challenging, the practical application of trading strategies, disciplined risk management, and the use of comprehensive, reliable financial data can significantly enhance your trading performance.

Remember, the key to successful trading doesn't lie in discovering some secret formula, but rather in consistent, informed decision-making, and persistent practice. Keep refining your strategies, leverage paper trading for hands-on practice, and employ high-quality data for informed decisions. At Intrinio, we are committed to providing the data that can help empower your trading strategies and guide you through your trading journey. Happy trading!

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